Tag Archive for 'B2U'

Jeremiah Owyang i Forrester Research om hvordan organisasjoner bør organisere seg for soiale medier

Published
by
en.hansen
on June 30, 2009
in B2U and Sosiale medier
. 0 Comments

How companies organize for social mediaI denne artikkelen argumenteres det for at “hub and spoke” er modellen man bør strebe etter.

Etabler et kryssfunksjonelt team som representerer flere intresenter og avdelinger som en hub. Hub-en koordinerer og legger til rette for de i kundefront.

Les hele artikkelen her.

B2U - Business to You

Published
by
admin
on March 26, 2008
in B2U
. 0 Comments

The world is communicating differently. We have passed B2B and B2C. The future is B2U - “Business to You“. Organisations must reach out to their target customers as unique individuals. New technology makes it possible, but must be linked to the timeless art of communication. This is what Creuna is about. We build brands and business concepts for a digital reality.